Homepage moments
Reserved, responsive placements around publisher content.
Advertise with Northline
Reach readers when context matters more than noise.
We are building a direct, brand-safe marketplace around useful US reporting. Every campaign is reviewed by people, every placement is labeled, and no commercial purchase changes editorial ranking.
Audience data available on request after launch.Reader attentionLimited density and content-first loading.
Brand safetySensitive pages can suppress all commercial inventory.
Human approvalNo campaign or creative publishes itself.
Placements
A small inventory, intentionally controlled.
Availability depends on editorial context, device behavior, campaign dates, frequency controls, and verified supply.
Article context
Top, inline, end, and desktop sidebar options with density limits.
Category sponsorship
A clearly labeled association with an eligible coverage area.
Newsletter
Header, inline, or footer sponsorship booked to a specific issue.
Launch formats
Creative that cannot take over the page.
01
Image
Approved static creative with a validated destination.
02
Native card
Publisher-rendered copy, image, label, and call to action.
03
Newsletter sponsorship
Issue-specific placement with preview and approval.
04
Sponsored content
A separately reviewed, conspicuously labeled commercial format.
Arbitrary third-party JavaScript, unlabeled coverage, sensitive-trait targeting, external CSS, and unapproved redirects are not accepted.
Campaign starting points
Briefs built around an objective—not invented scale.
One controlled placement
Useful for a focused message with a clear date window.
Category or collection
Clearly labeled alignment around eligible, non-sensitive coverage.
Newsletter issue
A booked issue, previewed and approved before it sends.
Frequently asked
Clear commercial boundaries.
Can I buy editorial coverage?
No. Sponsored work is commissioned and reviewed separately, carries a persistent SPONSORED label, and never masquerades as breaking news.
Can I run third-party tags?
Not at launch. Image and publisher-rendered native creative are the preferred formats. Any future provider requires privacy, consent, CSP, policy, and performance review.
What audience can I target?
Eligible country, device, placement, and broad content category only. Sensitive personal traits are prohibited.
Are forecasts guaranteed?
No. Forecasts are conservative ranges with assumptions and confidence; contracts define remedies for verified under-delivery.